WAM Australia Launches New MAP® FeedMix™ Conditioner to Optimise Molasses Integration in Animal Feed Production

As feed manufacturers continue to balance product quality, operational efficiency and nutritional performance, the accurate incorporation of viscous liquids remains one of the most critical process challenges in modern feed production.
To address this need, WAM Australia announces the market launch of the new MAP® FeedMix™ Conditioner for Molasses, a highly specialised mixing solution developed to ensure the homogeneous integration of molasses and other viscous liquids into dry feed formulations.

Engineered by MAP®, WAMGROUP’s industrial mixing technology specialist, the new FeedMix™ has been designed to support feed producers in achieving consistent product quality, improved plant efficiency and enhanced feed palatability, while reducing maintenance demands and operating costs.

Responding to a growing process need

Molasses remains a key component in animal feed formulations, valued for its energy contribution, palatability enhancement, dust suppression properties and effectiveness as a carrier for additives and supplements.

However, achieving uniform distribution of such viscous media within dry mixtures can be technically demanding, often resulting in clumping, uneven coating and inconsistent batch quality.

The new FeedMix™ Conditioner has been developed specifically to overcome these challenges.

Its precision-engineered mixing system ensures even dispersion of molasses, oils and greases throughout the feed matrix, delivering a homogeneous blend that improves feed texture, supports consistent intake and contributes to better livestock performance.

For feed producers, this translates into higher process reliability, better nutritional consistency and improved final product value.

Designed for process efficiency and durability

Available in capacities from 2 to 40 m³/h, FeedMix™ is suitable for a wide range of plant sizes and production requirements.

The system combines:
  • a carbon steel tubular casing
  • SINT™ non-stick, wear-resistant polymer lining
  • a combined feeder screw and mixing shaft
  • vertical inlet and flush outlet geometry
  • an integrated liquid injection point
This configuration enables highly efficient conditioning performance while ensuring long-term durability in demanding industrial environments.

Maintenance-focused engineering for maximum uptime

In feed production, equipment accessibility and cleaning speed are essential to minimise downtime.

For this reason, FeedMix™ incorporates:
  • a quick chamber opening system
  • fully removable and replaceable mixing rotor
  • individually replaceable mixing tools
  • replaceable conditioning chamber
These features significantly simplify cleaning and maintenance procedures, helping operators maintain high plant availability and reduced lifecycle costs.

Commercial benefits for feed manufacturers

Beyond process performance, FeedMix™ has been developed with a strong focus on practical plant economics.

Key advantages include:
  • Easy integration into new and existing production lines
  • Competitive investment profile
  • Reduced maintenance requirements
  • Lower operating costs
  • Fast cleaning and product changeover
  • Long service life of internal components
The result is a solution that supports both production quality and commercial competitiveness in a market increasingly driven by efficiency and formulation precision.

The new MAP® FeedMix™ Conditioner is now available for order through WAM Australia.

For further information, please contact WAM Australia.